#bumble | #tinder | #pof Bumble bridges support for LGBTQ+ and Black Lives Matter with in-app campaign

“Pride and racial justice aren’t mutually exclusive,” said Kyra Seay, special projects manager at Bumble, in a statement. “As ongoing supporters of Pride month, we have to acknowledge the BIPOC who founded this movement and those who continue to fight for their rights today. Trans people of color have been on the frontlines of fighting for fundamental human rights for decades—such as leading the Stonewall Riots, which are widely credited with starting the gay liberation movement. Today, it’s more important than ever to honor that history and work to support LGBTQ+ BIPOC.” 

Bumble was one of the first brands to speak out about racial injustice and to release details of how it would go about making changes. On May 29, the company announced in an Instagram post: “We have work to do. We are listening.” The post declared it would make donations to the AAPI Civic Fund and the NAACP, and look into how it can make “policy and product improvements to address racism and unconscious bias,” among other steps. It later announced it would donate $1 million across the NAACP Legal Defense and Education Fund, the Southern Poverty Law Center, Black Women’s Health Imperative, the Austin Justice Coalition and community bail funds across the U.S.

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