#bumble | #tinder | #pof This fashion brand has launched a collection for virtual dates

Lockdown restrictions may be easing gradually, but with no news yet on when pubs, bars and restaurants will be open it’s anyone’s guess when it will be safe to venture out on a first date or enjoy a romantic candlelit dinner with your other half.

Meanwhile, dating apps are reporting a surge in activity – Bumble saw a 21% increase in users in recent weeks and Tinder logged a record three billion swipes in one day- and virtual dates are becoming the new norm, with Bumble seeing a 56% increase in video calls in one week alone.

Whether you’re looking for love or already in a relationship, deciding what to wear for a video date can be tricky.

You’re probably not going to want to pour yourself into a bodycon dress and don your highest heels when all your going to be doing is lounging on your sofa or bed, but you still want to look and feel good, right?

Enter PrettyLittleThing and its new ‘digi date night’ collection, which hits that sartorial sweet spot with clothes that are both comfy and cute (and, in some cases, a bit sexy).


Seeing as dressing from the waist up takes priority for Zoom or Skype dates, there’s a strong focus on cropped and off-the-shoulder tops, as well as cool asymmetric necklines.

There are joggers a plenty, from oversized styles in neutral hues and sporty-side track pants to pastel and neon trousers.


As well as separates, the range features pretty mini and smock dresses in soft fabrics.

Alongside clothing, the date night edit also includes products to help you get camera-ready, like false eyelashes, fake tan and root touch-up sprays.


Prices range from €3 to €28 with clothing available in sizes 2 to 26. The collection is available now on the PrettyLittleThing website.

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