Dating apps are where singletons flock to in the search for romance – but with this comes the possibility of being exposed to fake profiles and scams.
In fact, nearly 43 million UK adult internet users have encountered suspected scams online and more than a third (34 per cent) of all victims reported that the experience had an immediate negative impact on their mental health, according to Ofcom.
From phishing to impersonation, unfortunately, scams and spam come in many forms, which is why Bumble has introduced its Deception Detector™ which uses Artificial Intelligence that assesses the authenticity of profiles and connections, so singles can spend less time playing detective and more time focused on dating.
Within the first two months of the introduction of Deception Detector, Bumble saw reports of spam, scams, and fake accounts reduced by 45 per cent, addressing one of the biggest concerns for people dating online.*
Of those accounts identified as spam/scam profiles, Bumble Inc.’s testing showed that Deception Detector™ supported blocking 95 per cent of these accounts automatically.
Bumble has shared how it’s using the Deception Detector™ to help tackle the problem of fake profiles and scamsPhoto by Good Faces Agency on Unsplash
Thanks to the Deception Detector™, the Bumble community can spend more time finding genuine connections.
Lidiane Jones, CEO at Bumble Inc. said: “In recent years, the online landscape has evolved significantly and we see a growing concern about authenticity. Bumble Inc. was founded with the aim to build equitable relationships and empower women to make the first move, and Deception Detector™ is our latest innovation as part of our ongoing commitment to our community to help ensure that connections made on our apps are genuine.”
“With a dedicated focus on women’s experience online, we recognise that in the AI era, trust is more paramount than ever. We are being thoughtful about how to best use new models to reduce the anxiety of making connections and support our community, with AI standing as a main area of focus.”
Although the tool reduces the risk of scammers, daters still need to remain diligent during the busy period.
Here are some tips from Bumble’s sex and Relationship expert on how to approach dating safely:
Bumble’s Sex and Relationship Expert, Dr Caroline West said: “The way we date has changed significantly in the last few years, and with that comes new issues that single people could potentially face.
“Features such as Bumble’s Deception Detector help reduce the risk of fake profiles, but for peace of mind, there are some tell-tale signs that reveal a match could be too good to be true.”
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