#onlinedating | Match made over video calls: Potential spouses prefer virtual meetups, online dates amid lockdown | #bumble | #tinder | #pof

In the wake of the pandemic, our lives have drastically changed. Not just the way we work or shop or exercise but the way we look for our ideal soulmate as well. Most dating apps reported a 20% increase in swipes amid the lockdown with video calling becoming the new way of going on dates after matching. And the trend is not reserved for casual dating alone.

According to a survey by online matrimony platform, Jeevansathi.com, 46 per cent respondents said they would like to meet their prospective partners for the first time over a video call. Out of these, 39 per cent acknowledged that virtual is the only option available at the moment, while 32 per cent felt it is more convenient in general.

“Social-distancing has resulted in numerous consumer behavioural changes, and the process of finding a soulmate is being taken over by virtual meet-ups. 52% of the survey respondents confirmed that they will continue to meet prospects over video calls even in a post coronavirus world, indicating a new-normal for online matrimony portals.” said Rohan Mathur, Business Head, Jeevansathi.com.

The platform also discovered that, during the lockdown, users spent three times more time on video and voice calls and that the average duration per-call has increased two-fold.

iStock

Quality conversations more important than visual appearance on camera.

Dating Parameters for a Virtual World

So, how does video calling affect meeting a matrimonial prospect? According to the users surveyed, it’s more about quality conversations rather than visual appearances on camera, even though the latter is important.

Forty-seven per cent of the respondents confirmed that when meeting a prospective partner for the first time over a video call, they focused more on discussions than appearances while 28 per cent said they noticed the aesthetics – how the prospect carries himself/herself and how they look and speak.

When asked how they prepare to meet a prospective match for the first time, 33 per cent of the respondents said they pen down conversational cues as a key preparation whereas 18 per cent of the respondents said they make sure they look camera-ready.

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