#onlinedating | Nixplay Study Suggests Social Media Not Doing The Job For Covid-Era Millenials | #bumble | #tinder | #pof

Since the Covid-19 pandemic bit down on the world late last winter, already successful social media platforms and online dating services such as Match and eHarmony boomed. Meanwhile, newer faces such as Zoom and Loosid broke onto scene as young people couldn’t or chose not to leave their homes.

A recent online study suggests that all of that social media activity fails to serve Millennials looking for connection during the Coronavirus crisis. Coming from Nixplay, a digital display technology company, the survey results these young people are willing to bend or break the rules for in-person social connections.

Nixplay surveyed 2,000 American adults to understand their mental and emotional states as related to missed events and milestones during Covid-19 Researches then compared the opinions of Millennials compared to other generations.

Compared to non-millennials, the Millennials surveyed reported higher levels of loneliness than non-millennials (53% vs. 42%). S0me 40% reported FOMO or fear of missing out on upcoming milestones. That’s a highly sensitive point for Millennials who created the term.

Both Millennials and other generations report taking time with family and friends for granted before the pandemic, but the former say they experienced it more at a rate of 66% to 59%. In fact, Millennials miss their loved ones so much that 69% of them admitted to defying social distancing to get together with them.

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