Tinder CEO Sean Rad: From Boss, Booted, And Back


Tinder sean rad3FORBES – Oct 9 – Following his demotion by IAC, Rad continued to focus on Tinder‘s success, by supporting the new CEO, saying,”I saw my role as making sure that person succeeds.” Tinder is now up to 10 billion matches (last year the number was 3 billion) with Rad at the helm once again. “We’re getting smarter at putting the right people in front of you. There is a higher chance you’ll like them and that’s driving the number of matches users get and the quality of matches. We see more matches per user, and longer and deeper conversations. Higher quality connection are getting formed.” He notes the success of the new Super Like feature, “users have sent over more than 20M Super Likes. Users are 3x more likely to get a match, and conversations are 70% longer when started from a Super Like.”

by Steven Bertoni
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Summarized by Courtland Brooks Internet Dating Marketing Consulting

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