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Yes, oddly enough, Tinder, the app for meeting people, is planning to launch its own range of mobile accessories, including cases and more products that would be labeled“Tinder Made“, i.e. made by Tinder. And this has been the main clue that the company has given in relation to these products.
And the fact is that Tinder would have registered this trademark in the United States Patent and Trademark Office on January 20 to ensure that it can use this claim, according to the Dutch media Gratisdatingtips. And this trademark would be intended for use in official Tinder merchandising, which, as it turns out, could be seen in the near future.
And, according to the two registration documents, on the one hand, could be marketed protective cases for mobile, mobile, and tablet holders, lights, and devices that improve the grip of the mobile, such as the popular rings that are placed on the back of the same. A whole range of accessories created under the Tinder brand, which will surely be available for the main models on the market, such as the iPhone.
I swiped into Tinder to find out if people are willing to skip the confinement and go on dates: here’s what I found.
But not only that, there’s also talk of T-shirts, hoodies, shirts, tops, sneakers, and headwear that would be available for women, men and children, so the company’s merchandising plans go beyond phone accessories.
For the moment, Tinder has not made any official statement regarding the existence of these Tinder Made products, so only time will tell if the company will actually use this trademark that it has registered, or if it has simply registered it in order to assign the use of its trademark to other manufacturers.
Certainly, it would not be the first brand totally unrelated to the manufacture of covers and clothing that reaches an agreement with a specialized manufacturer to market garments with its brand in the manufacturer’s stores, or that simply commissions its manufacture to sell this merchandising online, perhaps even from a section of the application itself. And, considering that Tinder is the top biller in Apple’s App Store, it wouldn’t be a far-fetched idea.